Frequency Launches Scene-Aware Ad Formats for Streaming Channels
The streaming SaaS provider says its new In-Scene Advertising tool can add contextual ad units inside existing channels, but the viewer and revenue impact still has to be proven.
The streaming SaaS provider says its new In-Scene Advertising tool can add contextual ad units inside existing channels, but the viewer and revenue impact still has to be proven.
The PAI 2.0 launch builds on Utopai’s push beyond short AI clips, adding a stronger creative agent, Canvas workspace and tools aimed at continuity, iteration and longer-form video generation.
James Cameron’s 3D production venture has acquired the Munich-based stereoscopic camera-rig specialist, adding native capture technology to its push into premium 3D and immersive content.
The web-based editing workspace analyzes speech rhythm, pacing and emphasis to assemble interview-driven timelines, with XML export to Premiere Pro, DaVinci Resolve and Final Cut Pro.
The new model works from the original audio rather than only a transcript, aiming to carry tone, pacing and performance into translated speech across more than 90 languages.
The Netflix feature recorded its digital master onto Kodak 50D film, then scanned it back for a final DaVinci Resolve grade, using a deliberately imperfect photochemical step to shape the image.
Reports that Disney is preparing to fold Hulu more deeply into Disney+ sit alongside the company’s push to sell advertising across streaming, sports, live events and traditional TV as one connected platform.
The AI special used generated versions of historical figures to show viewers how convincing synthetic images can be, making the segment a useful case study in broadcaster disclosure and audience trust.
Supershooter 11 is built for large IP-based HDR events, while Supershooter 65 expands NEP’s remote-production fleet for distributed live sports workflows.
Logging v2 lets editors give Eddie AI more context before it analyzes footage, with topic prompts, background documents, still-image B-roll support and a larger Pro+ source-material limit.