Hollywood’s 6,700-Job Drop Is Not Yet an AI Layoff Number
A recent report suggests AI has led to significant job reductions in the Los Angeles film sector, though specific details and wider corroboration remain limited.
AI & Automation
TwelveLabs Raises $100M as AI Video Search Moves Deeper Into Media Archives
The significant Series B funding round for TwelveLabs signals growing investment in AI-driven solutions designed to reduce the cost and complexity of managing and searching vast video libraries for production and post-production teams.
Google Opens Gemini Omni Flash API for Enterprise Video Tools
Google has made its Gemini Omni Flash generative AI model available via an API, enabling enterprise teams to create and edit video content through natural language conversations, streamlining workflows for corporate and marketing media.
Hearst Tests Household-Level Ad Targeting in Local Broadcast With Viamedia.ai
A new partnership with Viamedia.ai allows local broadcast stations to deliver targeted ads to specific households, creating premium inventory and new monetization opportunities.
EU AI Act Transparency Rules Put Synthetic Media Labelling on the Clock
Media companies distributing content in Europe face imminent compliance obligations for AI-generated assets and interactive AI systems, with mandatory transparency rules applying from August 2, 2026.
NO FAKES Act Clears Senate Committee, Moving AI Voice and Likeness Rules Closer to a Vote
Federal legislation establishing a right to control AI-generated voice and visual likeness is moving forward, creating new compliance considerations for media production, post-production, and localization workflows.
NC AI and MBC Plan Context-Aware AI Tools for Editing, Dubbing and Audio Description
A new collaboration between NC AI and South Korean broadcaster MBC aims to develop AI that understands video content contextually, streamlining post-production and localization workflows while enhancing accessibility.
Adobe After Effects Moves Rotoscoping Toward Object Selection
Adobe’s latest Creative Cloud update introduces an AI-driven rotoscoping system in After Effects, signaling a shift in post-production workflows and potentially impacting staffing and budgets for visual effects.
Broadcasters Push Congress on AI Likeness Rules
A unified front from state broadcasters associations signals growing industry consensus on federal regulation for AI-generated likenesses, impacting future content rights and production workflows.
Kling AI Gets a Cannes Spotlight, but the Production Case Is Still Thin
A recent press release highlights filmmakers’ interest in Kling AI for creative exploration, signaling ongoing experimentation with generative video tools rather than widespread production integration.